Digital Marketing Audit

Better Performance From Your Digital Ad Accounts

Ad account audits are a great way to get more out of your pay per click marketing campaigns. Allow us to give a powerful second opinion of your digital ad strategy, as well as provide some fresh ideas to infuse new life and revenue into your campaigns.

We often work with companies that have hit a plateau with their paid search program. Increasing daily/monthly ad spend is not always the right move to increase revenue from paid search. This is where an ad account audit is productive.

We comb through your entire account setup and campaign strategy to identify:

• Potential wasted budget.
• Poor performing keywords or campaign types.
• Ad copy that is not properly filtering traffic.
• Holes in the tracking setup causing data quality to be compromised.

Additionally, we’ll recommend new ideas that are not currently being deployed that we think would be a good idea for your business.

For example:

• Test new campaign types or adding new channels.
• Recommending a new approach for ad creative.
• Suggest landing page edits to get traffic to convert fast or more efficiently.
• Possibly expand geographical reach or testing keywords and ads in a different language.
• Suggest new ad networks that will be a better fit for your business and industry.