SERVICES

Social Media Management

SOCIAL MEDIA MANAGEMENT IN JACKSONVILLE, FL

Social Media Management & Ad Campaigns

Facebook, Instagram, YouTube, and Twitter HAVE NOW REPLACED NBC, ABC, CBS, ESPN & CNN in terms of audience size and consistent engagement.

Social media channels command the largest and most engaged audience of any medium in the world. Their communication power and audience building capabilities are so immense that their total effectiveness and depth of reach are immeasurable.

Social media marketing allows businesses to focus their efforts on their ideal customers and build a community around their brand. This level of targeting makes marketing more strategic, more effective, and in turn, more cost-effective than ever. Their tracking capabilities provide marketers the ability to determine ROI, making the investment into social media much more valuable.

Our Social Media Services

As social media has grown in popularity, so has its role within our company. We work with both B2C and B2B clients to market their products and services on social channels both locally and nationally. Our services scale to the unique needs of each client, always focused on revenue and ROI: gaining new customers and keeping current/past customers engaged with your business.

Social Media Management

Our organic social media marketing service includes daily postings on your selected social media channels centered around updating and educating your target audience with the goal of developing brand awareness, building followers, engaging with the audience, and converting those followers into customers. We provide social media management on the following channels: Facebook, Instagram, YouTube, LinkedIn, and Pinterest.

Additionally, our team of content creators (photographers and videographers) is available to create any/all social posts for your businesses.

Social Media Ad Campaigns

Our social media advertising services help you generate immediate results on social media. We connect your products or services to thousands of local shoppers on Facebook, Instagram, YouTube, LinkedIn, and Pinterest.

Free Audit of Your Online Presence

Contact us today to get a free audit of your digital presence on search, social media, and paid ads!

    Social Media Ads Management

    To get the maximum effect from social media ad campaigns, a variety of elements need to be deployed and continually optimized. Our guiding principle for creating and managing social media ads is serving the creative – photos, videos, and swipes – that is the most effective for the market segment being targeted.

    Today, content customization is king. We work to custom tailor the message for each particular market segment you are looking to attract.

    1. Full Competitor & Market Analysis

    All projects start with a strong understanding of where your business sits within the market and how it stacks up against the competition.

    Our team compiles competitor research, reviewing ad channels utilized and messaging/promotion strategy. Market analysis provides key insights on target audience and their digital consumption and habits, which help fine tune the digital marketing strategy.

    2. Audience Research & List Creation

    Our team identifies the top audience groups across […] to curate and segment target audiences based on age, gender, location, life stage/socioeconomic demographics and interests, etc.

    Additional audiences are built and curated utilizing customer lists and pixel tagging for retargeting campaigns.

    3. Geotargeting Strategy

    Identity the right cities, zip codes and neighborhoods that contain your ideal audience.

    4. Ad Creative Development

    Our team puts together the ad creative – words, images, videos and graphics – used to create multiple variations of ads for your business on social media.

    For social media ads we prefer to utilize a variety of creative: photos, carousels, videos, swipes – to identify which ad format encourages the most engagement and action from your audience.

    *We work within the photo and video assets you currently have, as well as utilize a large stock library. Custom photography and videography is available for an additional fee.

    5. Bid Strategy Implementation & Optimization

    Bid strategies are the automated rules and approach to buy advertising on social media channels.

    Our team selects the bid strategy and campaign objectives to produce the best possible results for each client’s specific marketing goals.

    Bid strategies can focus on maximizing reach, traffic, conversions or hitting a specified cost per acquisition figure.

    6. Traffic & Conversion Tracking

    We work with your team to identify the exact KPIs to track for each campaign.

    Our digital marketing tracking capabilities include:

    • Traffic and website engagement.
    • Website form submissions.
    • Phone calls and call recording.
    • Live chat and messenger bots.
    • Email opt-ins.
    • Conversion tracking through a variety of CRM and e-commerce platforms.

    Our Process

    Communication between both parties is key and one of the biggest drivers of success. Campaigns and strategies are always stronger if everyone involved is pulling in the same direction. We aim to not only improve your current performance, but to also fully educate and empower your team. In today’s digital world, communication speed and forward thinking strategies are key for growth.

    Here’s the exact process we use to create digital marketing campaigns that deliver new customers for our clients.

    1. Friendly Meetup

    We’ll start out by meeting and talking through your business goals, current marketing challenges, and growth expectations.

    2. Research & Strategy Outline

    We’ll put together a strategic plan specifically for your company with a focus on maximizing all the opportunities we see for growth.

    3. Strategy Presentation

    We meet with your team to present and discuss the overall strategy and campaign specifics, outlining audience targeting, channel and messaging strategy, promotional offers, and tracking capabilities.

    4. Campaign Buildout

    Campaigns are created and launched in a timely and tactical manner, focused on short-term gains and long-term brand growth.

    5. Monitor & Adjust

    Continually monitor campaign performance – traffic, engagement, and revenue generated – adjusting where necessary to improve performance at each stage of the consumer journey.

    Brands We Work With

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    Results

    Orthodontic Practice – 130% Increase in New Leads from Digital Ads

    Learn How We Did It

    Spine & Pain Medical Practice: 84% Increase in New Patient Intakes

    Learn How We Did It
    More Results

    8Reasons

    YOU'LL LOVE WORKING WITH US

    1

    No Contracts

    We work month-to-month with all clients. You’re welcome to leave anytime you are not fully satisfied. You are in full control.

    We work month-to-month with all clients. You’re welcome to leave anytime you are not fully satisfied. You are in full control.
    2

    Flat Rate Monthly Fee

    It's easy to understand and scale, plus you pay less. No bloated “packages” filled with other services you do not need.

    It's easy to understand and scale, plus you pay less. No bloated “packages” filled with other services you do not need.
    3

    Transparent Pricing

    You pay Google and Facebook with your own credit card and are able to see exactly how much was spent on traffic.

    You pay Google and Facebook with your own credit card and are able to see exactly how much was spent on traffic.
    4

    No Setup or Startup Fees

    You pay after ads and campaigns go live. We set up campaigns free of charge. Ads go live only with your final approval.

    You pay after ads and campaigns go live. We set up campaigns free of charge. Ads go live only with your final approval.
    5

    No Ad Budget Requirements

    You are free to increase or decrease your ad budget as much as you want with no consequences.

    You are free to increase or decrease your ad budget as much as you want with no consequences.
    6

    Advanced Tracking Services at Cost

    Any and all advanced tracking services are deployed at cost with no agency markup. Not fully satisfied? You can cancel at any time.

    Any and all advanced tracking services are deployed at cost with no agency markup. Not fully satisfied? You can cancel at any time.
    7

    Google & Facebook Ad Partner

    We have a long-standing partnership with Google & Facebook for both ads and analytics. Plus, we have access to enhanced support on both platforms that others do not.

    We have a long-standing partnership with Google & Facebook for both ads and analytics. Plus, we have access to enhanced support on both platforms that others do not.
    8

    Expect Fresh Ad Creative & Content

    We believe fresh content is the recipe for success. Our team continually presents fresh ideas for ad creative and website content to strengthen campaigns and build brand.

    We believe fresh content is the recipe for success. Our team continually presents fresh ideas for ad creative and website content to strengthen campaigns and build brand.

    Let’s Connect

      We’d love to meet you and learn about your business and marketing goals, as well as answer any questions you may have regarding digital marketing or our agency.

      Plus, we’ll give you a free assessment of your business’s digital presence.