Multi-Location Acupuncture Provider

Digital Ad Campaign Drives Visibility and New Patient Conversions

We worked within their existing Google ads account to create campaigns that increased their visibility on search engines. However, their website majorly impacted organic growth.

The Challenge

Though already an established acupuncture provider, despite their multiple locations, they faced various challenges affecting their visibility with potential patients.

• The website was not keyword-optimized, so they were not organically reaching new patients. 
• Due to the lack of SEO and keyword optimization, their website negatively impacted their Google Business Profile. 
• The client lacked an impactful digital ads campaign to prospect people looking for an acupuncture provider.

The Solution 

Our focus was to optimize their Google Search campaigns to boost their reach and get them in front of new patients. 

1. We targeted people searching for acupuncture for specific conditions. 
2. We then established them as a condition-specific treatment provider in their area’s market and leveraged this brand identity to help drive conversions.