Facebook and Instgram Ad Management in Jacksonville, FL
META ads have the potential to reach approximately 1.983 billion users monthly
In this day and age, the world flocks to Facebook and Instagram for all things NEW – from cutting-edge products to trendy fashion, tantalizing eateries to exotic travel spots, and everything in between, including businesses just like yours!
With over a billion monthly users, Facebook and Instagram reign as the ultimate in social hubs, revolutionizing how we connect and share. Say goodbye to old-school word-of-mouth – now, it’s all about visual and viral buzz, where every click captures your brand’s story in photos, videos, and captions!
Facebook and Instagram are powerful platforms for businesses looking to connect with new potential customers. Leveraging the communication tools available on these social media platforms can help businesses reach a wider audience and drive engagement. To make the most of these tools, it is essential to implement an effective audience targeting strategy. By identifying and targeting the right audience based on demographics, interests, and behaviors, businesses can ensure that their content and ads resonate with the intended recipients. That’s where Soud Marketing comes in.
Why Soud Marketing for META Ads
- Custom META Ads Strategy For Your Business: Facebook & Instagram operate totally differently than Google Ads. So, running the same strategy that you do in Google just won’t work. Our team creates custom META Ads strategies to fit both your business goals and marketing needs.
- 10+ Years Working With META Ads: We have the experience and team members to make META Ads a valuable marketing tool for your business.
- We Excel at Testing Ad Creative in META Ads: Great results from META Ads lies heavily in the ad design and content that is being run. Our team excels at ad creative strategy, design and testing for continual performance improvement.
- Pre-click and Post-click Experts: We subscribe to the belief that 50% of the success from META Ads comes from the account structure and on-going management. The other 50% lies in the experience users are having with your website. We have in-house expertise in both areas and a long track-record of success.
Brands We Work With
Results
47.26% Increase in New Leads for Medical School Exam Tutor Program
Learn How We Did It32.43% Increase in New Leads for Eclectic Barber Shop
Learn How We Did It76% Increase in New Leads for Multi-Location Acupuncture Provider
Learn How We Did ItMETA Ads Management
When it comes to maximizing the impact of your Facebook and Instagram presence, a strategic approach is key. Utilizing a mix of elements such as photos, videos, and carousel ads can help capture the attention of your target audience effectively. By aligning the creative content with the specific market segment you are aiming to reach, you can enhance the relevance and appeal of your ads.
In the realm of social media advertising, content customization reigns top of line. Tailoring your message to resonate with the unique characteristics and preferences of each market segment can significantly boost engagement and conversion rates. By investing time and effort into crafting personalized content for different audience segments, we can establish stronger connections and drive more meaningful interactions with your brand.
By regularly analyzing performance metrics and fine-tuning your ad campaigns based on insights gained, we can refine your approach and achieve better results over time. With the help of our continuous optimization and expansive analytic reporting suites, your business is guaranteed for success. Growth in social media campaigns is crucial, but simply increasing ad spending isn’t always the answer. To truly scale your campaigns effectively, it’s essential to leverage data analysis to identify the most high-yielding areas.
All projects start with a strong understanding of where your business sits within the market and how it stacks up against the competition.
Our team compiles competitor research, reviewing ad channels utilized and messaging/promotion strategy. Market analysis provides key insights on target audience and their digital consumption and habits, which help fine tune the digital marketing strategy.
Our team identifies the top audience groups across Facebook and Instagram to curate and segment based on age, gender, location, life stage/socioeconomic demographics, interests, etc.
Additional audiences are built and curated utilizing customer lists for lookalike campaigns and pixel tagging for retargeting campaigns.
Identify the right cities, zip codes, and neighborhoods that contain your ideal audience.
Our team puts together the ad creative – words, images, videos, and graphics – used to create multiple variations of ads for your business on Google, Facebook/Instagram, YouTube, etc.
For Facebook Ads, we prefer to utilize a variety of creative – photos, carousels, videos, swipes – to identify which ad format encourages the most engagement and action from your audience.
*We work within the photo and video assets you currently have, as well as utilize a large stock library. Custom photography and videography are available for an additional fee.
Bid strategies are the automated rules and approach to buy advertising on Facebook and Instagram.
Our team selects the bid strategy and campaign objectives to produce the best possible results for each client’s specific marketing goals.
Bid strategies can focus on maximizing reach, traffic, conversions, or hitting a specified cost per acquisition figure.
We work with your team to identify the exact KPIs to track for each campaign.
Our digital marketing tracking capabilities include:
- Traffic and website engagement.
- Website form submissions.
- Phone calls and call recording.
- Live chat and messenger bots.
- Email opt-ins.
- Conversion tracking through a variety of CRM and e-commerce platforms.
Once your campaigns are live, our team performs daily account checks and optimizations to ensure all campaigns are generating good quality traffic.
You can regularly expect fresh ideas, new keywords to test out, different images and video ideas, as well as website improvements you can make to help with conversion.
The Soud Marketing Advantage
We want to be clear on one thing – we are not a large, full-service agency. We are a small digital marketing agency specializing in two things:
- Increasing qualified traffic to your website.
- Increasing the conversion rate on your website.
Simply put, our focus is to drive more potential customers to your website and convince those visitors to take the next step with your business, whether that be purchasing a product, scheduling an appointment, booking a consultation, etc. We achieve this through digital ads, search engine optimization, and content creation and optimization.
We concentrate solely on the key elements needed to be successful in digital marketing today – detailed ad account buildout, performance and conversion tracking, effective website content, and competitor analysis. We firmly believe these components need to be paramount rather than afterthoughts. So, that’s what we specialize in.
Digital marketing is what we know and all we do. This allows us to dedicate more time getting to know you, your business, and how your goals can best be achieved in the digital world. As a small team, we are able to become a true extension of your team.
We’ll start out by meeting and talking through your business goals, current marketing challenges, and growth expectations.
We’ll put together a strategic plan specifically for your company with a focus on maximizing all the opportunities we see for growth.
We meet with your team to present and discuss the overall strategy and campaign specifics, outlining audience targeting, channel and messaging strategy, promotional offers, and tracking capabilities.
Campaigns are created and launched in a timely and tactical manner, focused on short-term gains and long-term brand growth.
Continually monitor campaign performance – traffic, engagement, and revenue generated – adjusting where necessary to improve performance at each stage of the consumer journey.
8Reasons
YOU'LL LOVE WORKING WITH US
No Contracts
We work month-to-month with all clients. You’re welcome to leave anytime you are not fully satisfied. You are in full control.
Flat Rate Monthly Fee
It's easy to understand and scale, plus you pay less. No bloated “packages” filled with other services you do not need.
Transparent Pricing
You pay Google and Facebook with your own credit card and are able to see exactly how much was spent on traffic.
No Setup or Startup Fees
You pay after ads and campaigns go live. We set up campaigns free of charge. Ads go live only with your final approval.
No Ad Budget Requirements
You are free to increase or decrease your ad budget as much as you want with no consequences.
Advanced Tracking Services at Cost
Any and all advanced tracking services are deployed at cost with no agency markup. Not fully satisfied? You can cancel at any time.
Facebook & Google Ad Partner
We have a long-standing partnership with Google & Facebook for both ads and analytics. Plus, we have access to enhanced support on both platforms that others do not.
Fresh Ad Creative & Content
We believe fresh content is the recipe for success. Our team continually presents fresh ideas for ad creative and website content to strengthen campaigns and build brand.
FAQs
Meta ads are advertisements that appear on Facebook and Instagram search engines. Meta search engines generate results from multiple search engines and display them in one convenient location for users. Meta ads are displayed alongside these search results and are often labeled as sponsored content. These ads are targeted based on the keywords users enter into the search engine, making them more relevant to the user’s search intent.
Meta ads can be an effective way for businesses to reach a larger audience and drive traffic to their websites. By targeting users who are actively searching for specific products or services, meta ads have the potential to generate high-quality leads and increase conversions. Marketers can optimize their meta ad campaigns by using relevant keywords, compelling ad copy, and strategic bidding strategies to maximize their return on investment.
We handle it all for you! Emphasizing the importance of fresh content, our team consistently generates innovative ideas for ad creatives, enhancing campaigns and reinforcing brand identity.
Although we are located in Jacksonville, FL, we are honored to work with companies all over the world.
Types of clients we serve:
- Medical Industry
- Medical Tools
- Home Services
- Professional Services
- Wellness Industry
Soud Marketing has established a strong alliance with Facebook, leveraging their advertising and analytics tools along with expansive reporting suites to maximize your online presence. With exclusive enhanced support, we have a competitive edge in optimizing your marketing strategies.
In a commitment to transparency and value, advanced analytic tracking services are reviewed with you, so you can see in real time how the Ads are performing, all included- at no extra cost to you! This approach ensures that clients receive top-tier services without unnecessary expenses.
Operating on a month-to-month basis with clients, our business prioritizes customer satisfaction above all else, granting clients the freedom to discontinue services at any time if their expectations are not met.
Let’s Connect
We’d love to meet you and learn about your business and marketing goals, as well as answer any questions you may have regarding digital marketing or our agency.
Plus, we’ll give you all the details about our free audit of your digital presence.