YouTube Ads Management in Jacksonville, FL
62% of Internet Users in the U.S. Access YouTube Daily
Want more bang for your buck? Start paying for engaged attention! With an audience of over 2.7 billion active users and over 1 billion hours of video consumed daily, YouTube stands as the premier destination for viewers worldwide.
Functioning as both an entertainment hub and a fount of information, YouTube boasts a diverse audience spanning every generation and socio-economic group. Notably, in the US, more 18 to 49-year-olds tune into YouTube on their mobile devices during primetime TV hours than they do the top 10 primetime shows combined.
While YouTube’s statistics are undoubtedly staggering, what truly matters for you and your business is the platform’s ability to connect your ads with the right audience at precisely the right moments.
For years, we’ve been at the forefront of running successful YouTube ad campaigns, partnering with both local and national companies to bolster brand recognition and attract new customers. Our team’s expertise spans across all three crucial phases of YouTube advertising: audience targeting, video content creation, and conversion strategies.
Why Soud Marketing for YouTube Ads
- 20 Years working with service-based businesses in YouTube Ad campaigns.
- We excel at video planning and scripting.
- We work with a variety of video production partners to fit any budget.
Brands We Work With
Results
47.26% Increase in New Leads for Medical School Exam Tutor Program
Learn How We Did It32.43% Increase in New Leads for Eclectic Barber Shop
Learn How We Did It76% Increase in New Leads for Multi-Location Acupuncture Provider
Learn How We Did ItYouTube Ad Management
Achieving optimal results from YouTube ads requires a meticulous approach that encompasses various elements and ongoing refinements. At Soud Marketing, we concentrate on harmonizing ideal target audience segments with suitable video content messaging and formats. Our fundamental philosophy in crafting and overseeing YouTube ad campaigns revolves around delivering the most fitting video content to the specific market segments being targeted.
We prioritize tailoring the message to each distinct market segment you aim to engage, ensuring maximum resonance and impact.
All projects start with a strong understanding of where your business sits within the market and how it stacks up against the competition.
Our team compiles competitor research, reviewing ad channels utilized and messaging/promotion strategy. Market analysis provides key insights on target audience and their digital consumption and habits, which help fine tune the digital marketing strategy.
Our team identifies the top audience groups across Youtube to curate and segment target audiences based on age, gender, location, life stage/socioeconomic demographics and interests, etc.
Additional audiences are built and curated utilizing customer lists and pixel tagging for retargeting campaigns.
Identify the right cities, zip codes, and neighborhoods that contain your ideal audience.
For YouTube ads, we prefer to utilize a variety of video styles to identify which format encourages the most engagement and action from your audience.
*We work within the photo and video assets you currently have, as well as utilize a large stock library. Custom photography and videography are available for an additional fee.
Bid strategies are the automated rules and approach to buying advertising on YouTube.
Our team selects the bid strategy and campaign objectives to produce the best possible results for each client’s specific marketing goals.
Bid strategies can focus on maximizing reach, traffic, conversions, or hitting a specified cost per acquisition figure.
We work with your team to identify the exact KPIs to track for each campaign.
Our digital marketing tracking capabilities include:
- Traffic and website engagement.
- Website form submissions.
- Phone calls and call recording.
- Live chat and messenger bots.
- Email opt-ins.
- Conversion tracking through a variety of CRM and e-commerce platforms.
Once your campaigns are live, our team performs daily account checks and optimizations to ensure all campaigns are generating good quality traffic.
You can regularly expect fresh ideas from our team, such as new keywords to test, different video ideas, as well as website improvements you can make to help with conversion.
The Soud Marketing Advantage
We want to be clear on one thing – we are not a large, full-service agency. We are a small digital marketing agency specializing in two things:
- Increasing qualified traffic to your website.
- Increasing the conversion rate on your website.
Simply put, our focus is to drive more potential customers to your website and convince those visitors to take the next step with your business, whether that be purchasing a product, scheduling an appointment, booking a consultation, etc. We achieve this through digital ads, search engine optimization, and content creation and optimization.
We concentrate solely on the key elements needed to be successful in digital marketing today – detailed ad account buildout, performance and conversion tracking, effective website content, and competitor analysis. We firmly believe these components need to be paramount rather than afterthoughts. So, that’s what we specialize in.
Digital marketing is what we know and all we do. This allows us to dedicate more time getting to know you, your business, and how your goals can best be achieved in the digital world. As a small team, we are able to become a true extension of your team.
We’ll start out by meeting and talking through your business goals, current marketing challenges, and growth expectations.
We’ll put together a strategic plan specifically for your company with a focus on maximizing all the opportunities we see for growth.
We meet with your team to present and discuss the overall strategy and campaign specifics, outlining audience targeting, channel and messaging strategy, promotional offers, and tracking capabilities.
Campaigns are created and launched in a timely and tactical manner, focused on short-term gains and longterm brand growth.
Continually monitor campaign performance – traffic, engagement, and revenue generated – adjusting where necessary to improve performance at each stage of the consumer journey.
8Reasons
YOU'LL LOVE WORKING WITH US
No Contracts
We work month-to-month with all clients. You’re welcome to leave anytime you are not fully satisfied. You are in full control.
Flat Rate Monthly Fee
It's easy to understand and scale, plus you pay less. No bloated “packages” filled with other services you do not need.
Transparent Pricing
You pay Google and Facebook with your own credit card and are able to see exactly how much was spent on traffic.
No Setup or Startup Fees
You pay after ads and campaigns go live. We set up campaigns free of charge. Ads go live only with your final approval.
No Ad Budget Requirements
You are free to increase or decrease your ad budget as much as you want with no consequences.
Advanced Tracking Services at Cost
Any and all advanced tracking services are deployed at cost with no agency markup. Not fully satisfied? You can cancel at any time.
16-Year Google Partner
We have a long-standing partnership with Google for both ads and analytics. Plus, we have access to enhanced Google Support that others do not.
Fresh Ad Creative & Content
We believe fresh content is the recipe for success. Our team continually presents fresh ideas for ad creative and website content to strengthen campaigns and build brand.
FAQs
Yes, YouTube offers extensive targeting options, including age, gender, location, interests, keywords and more. Whether you want to target millennials in downtown Jacksonville or baby boomers in the suburbs, we can help you tailor your ads to reach your desired audience.
YouTube provides robust analytics tools that allow you to track metrics such as views, impressions, click-through rates, and conversions. Our team will help you interpret these metrics to gauge the effectiveness of your campaigns and make data-driven decisions.
The timeline for seeing results from YouTube Ads can vary depending on factors such as your industry, target audience, and campaign objectives. However, with our expertise in optimizing ad campaigns, we strive to deliver tangible results as quickly as possible.
The cost of advertising on YouTube varies depending on factors such as targeting options, ad format, and competition. At Soud Marketing, we work closely with you to develop a customized strategy that fits your budget and goals.
Let’s Connect
Ready to take your digital marketing to the next level with YouTube Ads? Contact us today to schedule a consultation and discover how our agency can help you achieve your business goals in Jacksonville, FL, and beyond!
Plus, we’ll give you all the details about our Free Digital Marketing Campaign program.